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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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Ashford Communities Ashford Communities 5548951813990 CanCare CanCare 5537707588390 LOWO - Service when you need it. LOWO - Service when you need it. 5514481075990 Colorado Brick Colorado Brick 5488386252790 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481803343190 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5479054311190 John Moore Services (TV) John Moore Services (TV) 5478998439190 LOWO - Service when you need it. LOWO - Service when you need it. 5458182465190 The Sterling Group The Sterling Group 5456272600390 Camp Ozark v2 Camp Ozark v2 5391341506390 University of Texas (Office of Development) University of Texas (Office of Development) 5391255084790 Lynx Map Lynx Map 5372571322390 FITNAV FITNAV 5372570465590 LYNX F.B.O. LYNX F.B.O. 5349382030390 VaryActive (Promo) VaryActive (Promo) 5332475710390 Say Hello To Celeo Say Hello To Celeo 5327809415590 The Stopic The Stopic 5312212807990 Sun & Ski (Branding) Sun & Ski (Branding) 5311299351190 Living Water Annual Review Living Water Annual Review 5307349740790 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302604397190 Sun & Ski Sun & Ski 5298287997190 VaryActive VaryActive 5296102141990 Sun & Ski Summer TV Sun & Ski Summer TV 5296068759190 Bid Fish Bid Fish 5293988232790 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292132983590 The Battleship of Texas The Battleship of Texas 5291847640390 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288645926390 Safoco Technologies Safoco Technologies 5288368337590 Detoto Law Firm Detoto Law Firm 5283773077990 Celeo Celeo 5283771537190 Celeo Celeo 5283766385590 Westlake Chemical Westlake Chemical 5282516526790 Wabash Feed Wabash Feed 5274130971190 HayMap HayMap 5273590369990 Sun & Ski (Running) Sun & Ski (Running) 5269672486390 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269672486390 VaryActive (Branding) VaryActive (Branding) 5254982970790 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237332951990 WestTen WestTen 5236344633190 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235449640790 VaryActive VaryActive 5224317954790 North American Pipe North American Pipe 5206623544390 Evolve Capital Website Evolve Capital Website 5206584721990 New Vision Africa New Vision Africa 5187551197990 University of Texas School of Dentistry University of Texas School of Dentistry 5187543403990 Children's Leraning Institute Children's Leraning Institute 5181643864390 San Jacinto College (website) San Jacinto College (website) 5178511932790 Ignore No More! Locate Ignore No More! Locate 5174818926790 Real Faith for Real Living Real Faith for Real Living 5146536214390 A La Mode A La Mode 5141868137590 Axalta Powder Coatings Axalta Powder Coatings 5141867028790 Ozark Life Ozark Life 5129127690790 Family Houston Family Houston 5108917377190 No2fyme No2fyme 5098272792790 Just Booster Just Booster 5098270071190 Reading Bandit Reading Bandit 5098268667190 Noted Noted 5089947101590 Diversicons Diversicons 5079297070390 Ignore No More Ignore No More 5070907428790 Smith Fork Ranch Smith Fork Ranch 5028354237190 Texas A&M University Galveston Texas A&M University Galveston 5018642193190 Axalta Axalta 5012149233190 Detach Detach 4996283745190 Pinots Pallet Pinots Pallet 4996278741190 UTMB Campus Navigator UTMB Campus Navigator 4967972254390 Open Meeting Room Open Meeting Room 4967965061590 Westlake Chemical Westlake Chemical 4951158133990 Smart Link Remote Smart Link Remote 4944166181590 Ten Days Ten Days 4907139479590 Jersey Village Church Jersey Village Church 4907136361990 Speedrank Mobile Speedrank Mobile 4906839192790 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905895056790 For Houston's Kids For Houston's Kids 4896661405990 Opus Homes (iPlans) Opus Homes (iPlans) 4888176792790 Weathermatic Weathermatic 4869335875990 Parkside Capital Parkside Capital 4845199449190 Arena Energy Arena Energy 4840127506390 Stage Coach Inn Stage Coach Inn 4839562378390 PreCheck Print Ads PreCheck Print Ads 4839553389190 Chris Seay (website) Chris Seay (website) 4839281121190 SmartLink SmartLink 4838687250790 John Moore (TV) John Moore (TV) 4838661150790 Camp Ozark Camp Ozark 4838210891590 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837963924390 Trafficware (ADS) Trafficware (ADS) 4837951597990 Trafficware University Trafficware University 4837949920390 Crest Energy Partners Crest Energy Partners 4837923856390 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837923150790 First State Bank (Outdoor) First State Bank (Outdoor) 4837919676790 Reliant Energy Reliant Energy 4837915407190 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837913661190 First State Bank (print) First State Bank (print) 4837912840390 Newmark Homes (print) Newmark Homes (print) 4837912019590 MPR Technology MPR Technology 4837685017990 Make It Happen Now Make It Happen Now 4837682548390 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837675614790 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837673105590 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837665419590 Wildcat Golf Wildcat Golf 4837623486790 Swingpure Swingpure 4837622856790 Newmark Interactive Plans Newmark Interactive Plans 4837621891990 The Tanglewood (Identity) The Tanglewood (Identity) 4837620790390 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837619757190 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837617409990 Bambi & Vixen Bambi & Vixen 4837614933190 Sterling Municipal Library Sterling Municipal Library 4837607736790 Comanche Contractors Comanche Contractors 4837457652790 Deep Water Cay Deep Water Cay 4837456864390 Living Water International (website) Living Water International (website) 4837455215590 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837449955990 Pacific Strategic Investors Pacific Strategic Investors 4837449415990 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837448184790 Rejuvenon Rejuvenon 4837447414390 Lufkin Automation Lufkin Automation 4837446323590 Baker Nissan (Print) Baker Nissan (Print) 4837445308390 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837444696390 Castle Dental (TV) Castle Dental (TV) 4837444426390 Living Water International (branding) Living Water International (branding) 4837444008790 Camp Ozark GO! Camp Ozark GO! 4837441632790 Top Drawer Lingerie Top Drawer Lingerie 4837441377190 Hunting Art Prize Hunting Art Prize 4837440239590 H2O App H2O App 4837437827590 Reliant (HL&P) Reliant (HL&P) 4837437816790 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837437359590 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837436380390 Energy Images Energy Images 4837435678390 Cardeo Trade show Cardeo Trade show 4837434313990 DuPont Coatings (video) DuPont Coatings (video) 4837433665990 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837432740790 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837432341190 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837431700390 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837429331590 Kinder Morgan 3D Kinder Morgan 3D 4837428903190 Newmark Homes Newmark Homes 4837428309190 Speedrank Speedrank 4837411882390 Sugar Ray Dimeline Sugar Ray Dimeline 4837382581990 Enserv Branding Enserv Branding 4837380882790 DuPont Apply Innovation DuPont Apply Innovation 4837379615590 BP Interactive Kiosk BP Interactive Kiosk 4837379104390 MS 150 MS 150 4837376253190 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837375579990 Beauty Ideas Beauty Ideas 4837375032790 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837374417190 Masonry Systems Masonry Systems 4836990768790 AMP Brick & Stone AMP Brick & Stone 4836710627590 Brick Colorado Brick Colorado 4836688012390 Crimson Playground Crimson Playground 4836486585190 Sierra Fuels Sierra Fuels 4836367932790 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4836060276790 PreCheck (branding) PreCheck (branding) 4835477613190 First State Bank (Outdoor) First State Bank (Outdoor) 4835432641990 First State Bank (Outdoor) First State Bank (Outdoor) 4835196334390 PreCheck (branding) PreCheck (branding) 4835195999590 Texon (direct mail) Texon (direct mail) 4835195135590 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835194293190 Enserv Enserv 4833085981990 Coral Beach Club Coral Beach Club 4832344648390 San Jacinto College Foundation San Jacinto College Foundation 4831765411990 Howard Weil Howard Weil 4829864586790 Mason Creek Mason Creek 4829854463590 Masonry Systems (print) Masonry Systems (print) 4828617262390 Oakcreek Homes Oakcreek Homes 4828612791190 MIHN Records MIHN Records 4828607517190 Knowledge Systems Knowledge Systems 4828354145590 The High Lonesome Ranch The High Lonesome Ranch 4828294036390 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828294036390 Trafficware (ADS) Trafficware (ADS) 4820581774390 Going Up Going Up 4820578563190 DuPont Powder Coatings DuPont Powder Coatings 4820153032390 The Home Depot The Home Depot 4812189904390 Newmark Homes (website) Newmark Homes (website) 4811254613590 Crest Energy Partners Crest Energy Partners 4800018088390 Texon LP (website) Texon LP (website) 4799183338390 Questia Questia 4794057399190 AAF AAF 4792161109990 City City 4792161109990 Reedhycalog (NOV) Reedhycalog (NOV) 4791007709590 Evolve Capital Evolve Capital 4782942723190 Western Agency Western Agency 4782510276790 Perry Homes Perry Homes 4781371679590 Rejuvenon (Branding) Rejuvenon (Branding) 4781355861190 Baker Nissan (TV) Baker Nissan (TV) 4779836157190 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776474747190 Stage Coach Inn Stage Coach Inn 4773310858390 Stoney Way Village Stoney Way Village 4771719147190 PreCheck (Website) PreCheck (Website) 4724143653190 Genuine Brick Genuine Brick 4724143419190 Sneak Peek Homes Sneak Peek Homes 4724141489590 Hunting Energy Hunting Energy 4724139048790 Sureclose Animation Sureclose Animation 4724132687590 Living Water International (branding) Living Water International (branding) 4724123406790 Synchro Green Synchro Green 4724113855990 Villas Del Parque Villas Del Parque 4677476467990 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669515672790 Heartland Brick (Branding) Heartland Brick (Branding) 4667826261190 CRI Catalysts CRI Catalysts 4667199105190 First State Bank (Website) First State Bank (Website) 4659801652390 Spirit of America Spirit of America 4659801652390 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659801652390 Shell (SIMS) Shell (SIMS) 4611743535190 West Ten West Ten 4498218978790 Sugar Creek Kiosk Sugar Creek Kiosk 4497086573590 LawnGrips LawnGrips 4384696877590 Texon Butane Blending Texon Butane Blending 4271318257990 DuPont Lab Work Request App DuPont Lab Work Request App 4157791624390 Grand Haven Homes Grand Haven Homes 4148113722790 Make It Happen Now Make It Happen Now 4043792760790 American HomeStar American HomeStar 4043791947190 Stewart Star Stewart Star 3930265277590 Salient Partners Salient Partners 3930263477590 Mieko Mahi Mieko Mahi 3702900775990 Catscan Catscan 3589831399990 Villas Del Parque Villas Del Parque 3589366258390 One Minute Manicure One Minute Manicure 3588229324390 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588208969990

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.