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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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Ashford Communities Ashford Communities 5548882261125 CanCare CanCare 5537638035525 LOWO - Service when you need it. LOWO - Service when you need it. 5514411523125 Colorado Brick Colorado Brick 5488316699925 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481733790325 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5478984758325 John Moore Services (TV) John Moore Services (TV) 5478928886325 LOWO - Service when you need it. LOWO - Service when you need it. 5458112912325 The Sterling Group The Sterling Group 5456203047525 Camp Ozark v2 Camp Ozark v2 5391271953525 University of Texas (Office of Development) University of Texas (Office of Development) 5391185531925 Lynx Map Lynx Map 5372501769525 FITNAV FITNAV 5372500912725 LYNX F.B.O. LYNX F.B.O. 5349312477525 VaryActive (Promo) VaryActive (Promo) 5332406157525 Say Hello To Celeo Say Hello To Celeo 5327739862725 The Stopic The Stopic 5312143255125 Sun & Ski (Branding) Sun & Ski (Branding) 5311229798325 Living Water Annual Review Living Water Annual Review 5307280187925 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302534844325 Sun & Ski Sun & Ski 5298218444325 VaryActive VaryActive 5296032589125 Sun & Ski Summer TV Sun & Ski Summer TV 5295999206325 Bid Fish Bid Fish 5293918679925 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292063430725 The Battleship of Texas The Battleship of Texas 5291778087525 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288576373525 Safoco Technologies Safoco Technologies 5288298784725 Detoto Law Firm Detoto Law Firm 5283703525125 Celeo Celeo 5283701984325 Celeo Celeo 5283696832725 Westlake Chemical Westlake Chemical 5282446973925 Wabash Feed Wabash Feed 5274061418325 HayMap HayMap 5273520817125 Sun & Ski (Running) Sun & Ski (Running) 5269602933525 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269602933525 VaryActive (Branding) VaryActive (Branding) 5254913417925 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237263399125 WestTen WestTen 5236275080325 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235380087925 VaryActive VaryActive 5224248401925 North American Pipe North American Pipe 5206553991525 Evolve Capital Website Evolve Capital Website 5206515169125 New Vision Africa New Vision Africa 5187481645125 University of Texas School of Dentistry University of Texas School of Dentistry 5187473851125 Children's Leraning Institute Children's Leraning Institute 5181574311525 San Jacinto College (website) San Jacinto College (website) 5178442379925 Ignore No More! Locate Ignore No More! Locate 5174749373925 Real Faith for Real Living Real Faith for Real Living 5146466661525 A La Mode A La Mode 5141798584725 Axalta Powder Coatings Axalta Powder Coatings 5141797475925 Ozark Life Ozark Life 5129058137925 Family Houston Family Houston 5108847824325 No2fyme No2fyme 5098203239925 Just Booster Just Booster 5098200518325 Reading Bandit Reading Bandit 5098199114325 Noted Noted 5089877548725 Diversicons Diversicons 5079227517525 Ignore No More Ignore No More 5070837875925 Smith Fork Ranch Smith Fork Ranch 5028284684325 Texas A&M University Galveston Texas A&M University Galveston 5018572640325 Axalta Axalta 5012079680325 Detach Detach 4996214192325 Pinots Pallet Pinots Pallet 4996209188325 UTMB Campus Navigator UTMB Campus Navigator 4967902701525 Open Meeting Room Open Meeting Room 4967895508725 Westlake Chemical Westlake Chemical 4951088581125 Smart Link Remote Smart Link Remote 4944096628725 Ten Days Ten Days 4907069926725 Jersey Village Church Jersey Village Church 4907066809125 Speedrank Mobile Speedrank Mobile 4906769639925 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905825503925 For Houston's Kids For Houston's Kids 4896591853125 Opus Homes (iPlans) Opus Homes (iPlans) 4888107239925 Weathermatic Weathermatic 4869266323125 Parkside Capital Parkside Capital 4845129896325 Arena Energy Arena Energy 4840057953525 Stage Coach Inn Stage Coach Inn 4839492825525 PreCheck Print Ads PreCheck Print Ads 4839483836325 Chris Seay (website) Chris Seay (website) 4839211568325 SmartLink SmartLink 4838617697925 John Moore (TV) John Moore (TV) 4838591597925 Camp Ozark Camp Ozark 4838141338725 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837894371525 Trafficware (ADS) Trafficware (ADS) 4837882045125 Trafficware University Trafficware University 4837880367525 Crest Energy Partners Crest Energy Partners 4837854303525 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837853597925 First State Bank (Outdoor) First State Bank (Outdoor) 4837850123925 Reliant Energy Reliant Energy 4837845854325 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837844108325 First State Bank (print) First State Bank (print) 4837843287525 Newmark Homes (print) Newmark Homes (print) 4837842466725 MPR Technology MPR Technology 4837615465125 Make It Happen Now Make It Happen Now 4837612995525 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837606061925 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837603552725 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837595866725 Wildcat Golf Wildcat Golf 4837553933925 Swingpure Swingpure 4837553303925 Newmark Interactive Plans Newmark Interactive Plans 4837552339125 The Tanglewood (Identity) The Tanglewood (Identity) 4837551237525 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837550204325 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837547857125 Bambi & Vixen Bambi & Vixen 4837545380325 Sterling Municipal Library Sterling Municipal Library 4837538183925 Comanche Contractors Comanche Contractors 4837388099925 Deep Water Cay Deep Water Cay 4837387311525 Living Water International (website) Living Water International (website) 4837385662725 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837380403125 Pacific Strategic Investors Pacific Strategic Investors 4837379863125 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837378631925 Rejuvenon Rejuvenon 4837377861525 Lufkin Automation Lufkin Automation 4837376770725 Baker Nissan (Print) Baker Nissan (Print) 4837375755525 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837375143525 Castle Dental (TV) Castle Dental (TV) 4837374873525 Living Water International (branding) Living Water International (branding) 4837374455925 Camp Ozark GO! Camp Ozark GO! 4837372079925 Top Drawer Lingerie Top Drawer Lingerie 4837371824325 Hunting Art Prize Hunting Art Prize 4837370686725 H2O App H2O App 4837368274725 Reliant (HL&P) Reliant (HL&P) 4837368263925 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837367806725 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837366827525 Energy Images Energy Images 4837366125525 Cardeo Trade show Cardeo Trade show 4837364761125 DuPont Coatings (video) DuPont Coatings (video) 4837364113125 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837363187925 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837362788325 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837362147525 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837359778725 Kinder Morgan 3D Kinder Morgan 3D 4837359350325 Newmark Homes Newmark Homes 4837358756325 Speedrank Speedrank 4837342329525 Sugar Ray Dimeline Sugar Ray Dimeline 4837313029125 Enserv Branding Enserv Branding 4837311329925 DuPont Apply Innovation DuPont Apply Innovation 4837310062725 BP Interactive Kiosk BP Interactive Kiosk 4837309551525 MS 150 MS 150 4837306700325 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837306027125 Beauty Ideas Beauty Ideas 4837305479925 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837304864325 Masonry Systems Masonry Systems 4836921215925 AMP Brick & Stone AMP Brick & Stone 4836641074725 Brick Colorado Brick Colorado 4836618459525 Crimson Playground Crimson Playground 4836417032325 Sierra Fuels Sierra Fuels 4836298379925 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835990723925 PreCheck (branding) PreCheck (branding) 4835408060325 First State Bank (Outdoor) First State Bank (Outdoor) 4835363089125 First State Bank (Outdoor) First State Bank (Outdoor) 4835126781525 PreCheck (branding) PreCheck (branding) 4835126446725 Texon (direct mail) Texon (direct mail) 4835125582725 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835124740325 Enserv Enserv 4833016429125 Coral Beach Club Coral Beach Club 4832275095525 San Jacinto College Foundation San Jacinto College Foundation 4831695859125 Howard Weil Howard Weil 4829795033925 Mason Creek Mason Creek 4829784910725 Masonry Systems (print) Masonry Systems (print) 4828547709525 Oakcreek Homes Oakcreek Homes 4828543238325 MIHN Records MIHN Records 4828537964325 Knowledge Systems Knowledge Systems 4828284592725 The High Lonesome Ranch The High Lonesome Ranch 4828224483525 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828224483525 Trafficware (ADS) Trafficware (ADS) 4820512221525 Going Up Going Up 4820509010325 DuPont Powder Coatings DuPont Powder Coatings 4820083479525 The Home Depot The Home Depot 4812120351525 Newmark Homes (website) Newmark Homes (website) 4811185060725 Crest Energy Partners Crest Energy Partners 4799948535525 Texon LP (website) Texon LP (website) 4799113785525 Questia Questia 4793987846325 AAF AAF 4792091557125 City City 4792091557125 Reedhycalog (NOV) Reedhycalog (NOV) 4790938156725 Evolve Capital Evolve Capital 4782873170325 Western Agency Western Agency 4782440723925 Perry Homes Perry Homes 4781302126725 Rejuvenon (Branding) Rejuvenon (Branding) 4781286308325 Baker Nissan (TV) Baker Nissan (TV) 4779766604325 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776405194325 Stage Coach Inn Stage Coach Inn 4773241305525 Stoney Way Village Stoney Way Village 4771649594325 PreCheck (Website) PreCheck (Website) 4724074100325 Genuine Brick Genuine Brick 4724073866325 Sneak Peek Homes Sneak Peek Homes 4724071936725 Hunting Energy Hunting Energy 4724069495925 Sureclose Animation Sureclose Animation 4724063134725 Living Water International (branding) Living Water International (branding) 4724053853925 Synchro Green Synchro Green 4724044303125 Villas Del Parque Villas Del Parque 4677406915125 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669446119925 Heartland Brick (Branding) Heartland Brick (Branding) 4667756708325 CRI Catalysts CRI Catalysts 4667129552325 First State Bank (Website) First State Bank (Website) 4659732099525 Spirit of America Spirit of America 4659732099525 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659732099525 Shell (SIMS) Shell (SIMS) 4611673982325 West Ten West Ten 4498149425925 Sugar Creek Kiosk Sugar Creek Kiosk 4497017020725 LawnGrips LawnGrips 4384627324725 Texon Butane Blending Texon Butane Blending 4271248705125 DuPont Lab Work Request App DuPont Lab Work Request App 4157722071525 Grand Haven Homes Grand Haven Homes 4148044169925 Make It Happen Now Make It Happen Now 4043723207925 American HomeStar American HomeStar 4043722394325 Stewart Star Stewart Star 3930195724725 Salient Partners Salient Partners 3930193924725 Mieko Mahi Mieko Mahi 3702831223125 Catscan Catscan 3589761847125 Villas Del Parque Villas Del Parque 3589296705525 One Minute Manicure One Minute Manicure 3588159771525 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588139417125

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.