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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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Ashford Communities Ashford Communities 5548860055169 CanCare CanCare 5537615829569 LOWO - Service when you need it. LOWO - Service when you need it. 5514389317169 Colorado Brick Colorado Brick 5488294493969 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481711584369 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5478962552369 John Moore Services (TV) John Moore Services (TV) 5478906680369 LOWO - Service when you need it. LOWO - Service when you need it. 5458090706369 The Sterling Group The Sterling Group 5456180841569 Camp Ozark v2 Camp Ozark v2 5391249747569 University of Texas (Office of Development) University of Texas (Office of Development) 5391163325969 Lynx Map Lynx Map 5372479563569 FITNAV FITNAV 5372478706769 LYNX F.B.O. LYNX F.B.O. 5349290271569 VaryActive (Promo) VaryActive (Promo) 5332383951569 Say Hello To Celeo Say Hello To Celeo 5327717656769 The Stopic The Stopic 5312121049169 Sun & Ski (Branding) Sun & Ski (Branding) 5311207592369 Living Water Annual Review Living Water Annual Review 5307257981969 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302512638369 Sun & Ski Sun & Ski 5298196238369 VaryActive VaryActive 5296010383169 Sun & Ski Summer TV Sun & Ski Summer TV 5295977000369 Bid Fish Bid Fish 5293896473969 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292041224769 The Battleship of Texas The Battleship of Texas 5291755881569 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288554167569 Safoco Technologies Safoco Technologies 5288276578769 Detoto Law Firm Detoto Law Firm 5283681319169 Celeo Celeo 5283679778369 Celeo Celeo 5283674626769 Westlake Chemical Westlake Chemical 5282424767969 Wabash Feed Wabash Feed 5274039212369 HayMap HayMap 5273498611169 Sun & Ski (Running) Sun & Ski (Running) 5269580727569 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269580727569 VaryActive (Branding) VaryActive (Branding) 5254891211969 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237241193169 WestTen WestTen 5236252874369 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235357881969 VaryActive VaryActive 5224226195969 North American Pipe North American Pipe 5206531785569 Evolve Capital Website Evolve Capital Website 5206492963169 New Vision Africa New Vision Africa 5187459439169 University of Texas School of Dentistry University of Texas School of Dentistry 5187451645169 Children's Leraning Institute Children's Leraning Institute 5181552105569 San Jacinto College (website) San Jacinto College (website) 5178420173969 Ignore No More! Locate Ignore No More! Locate 5174727167969 Real Faith for Real Living Real Faith for Real Living 5146444455569 A La Mode A La Mode 5141776378769 Axalta Powder Coatings Axalta Powder Coatings 5141775269969 Ozark Life Ozark Life 5129035931969 Family Houston Family Houston 5108825618369 No2fyme No2fyme 5098181033969 Just Booster Just Booster 5098178312369 Reading Bandit Reading Bandit 5098176908369 Noted Noted 5089855342769 Diversicons Diversicons 5079205311569 Ignore No More Ignore No More 5070815669969 Smith Fork Ranch Smith Fork Ranch 5028262478369 Texas A&M University Galveston Texas A&M University Galveston 5018550434369 Axalta Axalta 5012057474369 Detach Detach 4996191986369 Pinots Pallet Pinots Pallet 4996186982369 UTMB Campus Navigator UTMB Campus Navigator 4967880495569 Open Meeting Room Open Meeting Room 4967873302769 Westlake Chemical Westlake Chemical 4951066375169 Smart Link Remote Smart Link Remote 4944074422769 Ten Days Ten Days 4907047720769 Jersey Village Church Jersey Village Church 4907044603169 Speedrank Mobile Speedrank Mobile 4906747433969 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905803297969 For Houston's Kids For Houston's Kids 4896569647169 Opus Homes (iPlans) Opus Homes (iPlans) 4888085033969 Weathermatic Weathermatic 4869244117169 Parkside Capital Parkside Capital 4845107690369 Arena Energy Arena Energy 4840035747569 Stage Coach Inn Stage Coach Inn 4839470619569 PreCheck Print Ads PreCheck Print Ads 4839461630369 Chris Seay (website) Chris Seay (website) 4839189362369 SmartLink SmartLink 4838595491969 John Moore (TV) John Moore (TV) 4838569391969 Camp Ozark Camp Ozark 4838119132769 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837872165569 Trafficware (ADS) Trafficware (ADS) 4837859839169 Trafficware University Trafficware University 4837858161569 Crest Energy Partners Crest Energy Partners 4837832097569 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837831391969 First State Bank (Outdoor) First State Bank (Outdoor) 4837827917969 Reliant Energy Reliant Energy 4837823648369 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837821902369 First State Bank (print) First State Bank (print) 4837821081569 Newmark Homes (print) Newmark Homes (print) 4837820260769 MPR Technology MPR Technology 4837593259169 Make It Happen Now Make It Happen Now 4837590789569 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837583855969 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837581346769 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837573660769 Wildcat Golf Wildcat Golf 4837531727969 Swingpure Swingpure 4837531097969 Newmark Interactive Plans Newmark Interactive Plans 4837530133169 The Tanglewood (Identity) The Tanglewood (Identity) 4837529031569 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837527998369 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837525651169 Bambi & Vixen Bambi & Vixen 4837523174369 Sterling Municipal Library Sterling Municipal Library 4837515977969 Comanche Contractors Comanche Contractors 4837365893969 Deep Water Cay Deep Water Cay 4837365105569 Living Water International (website) Living Water International (website) 4837363456769 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837358197169 Pacific Strategic Investors Pacific Strategic Investors 4837357657169 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837356425969 Rejuvenon Rejuvenon 4837355655569 Lufkin Automation Lufkin Automation 4837354564769 Baker Nissan (Print) Baker Nissan (Print) 4837353549569 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837352937569 Castle Dental (TV) Castle Dental (TV) 4837352667569 Living Water International (branding) Living Water International (branding) 4837352249969 Camp Ozark GO! Camp Ozark GO! 4837349873969 Top Drawer Lingerie Top Drawer Lingerie 4837349618369 Hunting Art Prize Hunting Art Prize 4837348480769 H2O App H2O App 4837346068769 Reliant (HL&P) Reliant (HL&P) 4837346057969 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837345600769 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837344621569 Energy Images Energy Images 4837343919569 Cardeo Trade show Cardeo Trade show 4837342555169 DuPont Coatings (video) DuPont Coatings (video) 4837341907169 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837340981969 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837340582369 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837339941570 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837337572770 Kinder Morgan 3D Kinder Morgan 3D 4837337144370 Newmark Homes Newmark Homes 4837336550370 Speedrank Speedrank 4837320123570 Sugar Ray Dimeline Sugar Ray Dimeline 4837290823170 Enserv Branding Enserv Branding 4837289123970 DuPont Apply Innovation DuPont Apply Innovation 4837287856770 BP Interactive Kiosk BP Interactive Kiosk 4837287345570 MS 150 MS 150 4837284494370 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837283821170 Beauty Ideas Beauty Ideas 4837283273970 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837282658370 Masonry Systems Masonry Systems 4836899009970 AMP Brick & Stone AMP Brick & Stone 4836618868770 Brick Colorado Brick Colorado 4836596253570 Crimson Playground Crimson Playground 4836394826370 Sierra Fuels Sierra Fuels 4836276173970 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4835968517970 PreCheck (branding) PreCheck (branding) 4835385854370 First State Bank (Outdoor) First State Bank (Outdoor) 4835340883170 First State Bank (Outdoor) First State Bank (Outdoor) 4835104575570 PreCheck (branding) PreCheck (branding) 4835104240770 Texon (direct mail) Texon (direct mail) 4835103376770 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835102534370 Enserv Enserv 4832994223170 Coral Beach Club Coral Beach Club 4832252889570 San Jacinto College Foundation San Jacinto College Foundation 4831673653170 Howard Weil Howard Weil 4829772827970 Mason Creek Mason Creek 4829762704770 Masonry Systems (print) Masonry Systems (print) 4828525503570 Oakcreek Homes Oakcreek Homes 4828521032370 MIHN Records MIHN Records 4828515758370 Knowledge Systems Knowledge Systems 4828262386770 The High Lonesome Ranch The High Lonesome Ranch 4828202277570 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828202277570 Trafficware (ADS) Trafficware (ADS) 4820490015570 Going Up Going Up 4820486804370 DuPont Powder Coatings DuPont Powder Coatings 4820061273570 The Home Depot The Home Depot 4812098145570 Newmark Homes (website) Newmark Homes (website) 4811162854770 Crest Energy Partners Crest Energy Partners 4799926329570 Texon LP (website) Texon LP (website) 4799091579570 Questia Questia 4793965640370 AAF AAF 4792069351170 City City 4792069351170 Reedhycalog (NOV) Reedhycalog (NOV) 4790915950770 Evolve Capital Evolve Capital 4782850964370 Western Agency Western Agency 4782418517970 Perry Homes Perry Homes 4781279920770 Rejuvenon (Branding) Rejuvenon (Branding) 4781264102370 Baker Nissan (TV) Baker Nissan (TV) 4779744398370 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776382988370 Stage Coach Inn Stage Coach Inn 4773219099570 Stoney Way Village Stoney Way Village 4771627388370 PreCheck (Website) PreCheck (Website) 4724051894370 Genuine Brick Genuine Brick 4724051660370 Sneak Peek Homes Sneak Peek Homes 4724049730770 Hunting Energy Hunting Energy 4724047289970 Sureclose Animation Sureclose Animation 4724040928770 Living Water International (branding) Living Water International (branding) 4724031647970 Synchro Green Synchro Green 4724022097170 Villas Del Parque Villas Del Parque 4677384709170 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669423913970 Heartland Brick (Branding) Heartland Brick (Branding) 4667734502370 CRI Catalysts CRI Catalysts 4667107346370 First State Bank (Website) First State Bank (Website) 4659709893570 Spirit of America Spirit of America 4659709893570 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659709893570 Shell (SIMS) Shell (SIMS) 4611651776370 West Ten West Ten 4498127219970 Sugar Creek Kiosk Sugar Creek Kiosk 4496994814770 LawnGrips LawnGrips 4384605118770 Texon Butane Blending Texon Butane Blending 4271226499170 DuPont Lab Work Request App DuPont Lab Work Request App 4157699865570 Grand Haven Homes Grand Haven Homes 4148021963970 Make It Happen Now Make It Happen Now 4043701001970 American HomeStar American HomeStar 4043700188370 Stewart Star Stewart Star 3930173518770 Salient Partners Salient Partners 3930171718770 Mieko Mahi Mieko Mahi 3702809017170 Catscan Catscan 3589739641170 Villas Del Parque Villas Del Parque 3589274499570 One Minute Manicure One Minute Manicure 3588137565570 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588117211170

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.