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Whole Wheat Creative is a full-service, creatively-driven communications firm. For the past 20 years we have helped our clients reach their goals, through innovative design, data-driven marketing and proven methodology.

Our experience, capabilities and
single-layer management structure keeps us
streamlined and "bottom-lined."

We are in business to build your business.
The work on this website will show you
how we have built ours.

Contact us today.
(713) 993-9339
wwc@wholewheatcreative.com

SERVICES

Whole Wheat Creative is a creatively-driven communications firm providing a full-array of strategic, creative and technical services. Our clients benefit from the experience of seasoned professionals from some of most respected agencies in the industry.

The collective branding experience of the WWC team includes: Southwest Airlines, Exxon, Shell, HP, Sony, Verizon, The Home Depot, BP, DuPont, Stewart Title – an impressive blend of corporate branding and successful retail.

We also offer a wide range of online marketing services including our SmartOpt program. SmartOpt is a targeted approach to search engine marketing and focuses on driving high-quality traffic to your website. Using Information Path Mapping©, SmartOpt is able to create a comprehensive custom campaign that maximizes your ROI on every dollar invested in search engine marketing.

In addition to our creative and strategic services, WWC also offers a wide range of technical products and services. Our staff includes both Google certified professionals as well as certified Apple developers operating in an on-site Tier-1 studio.

CASE STUDIES

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Learning to Read Has Never Been More Fun

Sarah Ford has dedicated her entire professional life to helping children with learning disabilities. Her passion has always been to empower youngsters and teach them tools to be able to navigate past their educational struggles successfully. Sarah has had extremely positive results throughout the years, but she always wanted to find a way to make her training more fun, and thus more accessible. That was the goal she set out to achieve when she approached Whole Wheat Creative earlier this year. She wanted a way to take her proven track record of successful methods and tools and make them something kids would look forward to doing. Together, we came up with Reading Bandit - an interactive iPad application geared towards teaching children (both with learning disabilities and without) how to read and write.

iOS Game Development HoustoniOS App Store

Bandit is a hilarious and encouraging cartoon raccoon who takes kids on an adventure through the alphabet. At the start of an adventure, kids select an animal avatar to represent themselves, and off they go with Bandit. Bandit takes them through each letter of the alphabet - teaching upper and lower case versions of the letter, pronunciation, how to write it using a finger and the touchscreen, and how to put sounds together to form words. Bandit will also teach kids helpful sight words to look out for when reading more complicated sentences.

Sarah, who formed Reading Bandit, LLC earlier this year to make this application, has big plans for Bandit. Later this week, Bandit and Sarah will be at the International Dyslexia Association’s Annual Reading, Literacy & Learning Conference in San Diego. Soon, the cartoon raccoon will be teaching children how to do the math and how to spell. We here at Whole Wheat Creative can’t wait to see what Bandit does next.

Smart Link Remote

Weathermatic Slide 1Weathermatic Slide 3Weathermatic Slide 4
iOS App StoreGoogle Play

Revolutionizing the irrigation industry

Weathermatic has been serving landscape professionals for more than sixty years and has a full line of controllers, weather stations, valves, rotors, sprays, and nozzles. Their products have been installed in more than 70 countries on properties like the U.S. Capitol Building, Buckingham Palace and the College Football Hall of Fame.

Weathermatic is also the world's leading provider of Smart Irrigation Controllers with more than 200,000 controllers installed around the world. This smart control platform is at the heart of our new SmartLink Network - the intelligent, affordable, web-based landscape irrigation solution.

Weathermatic turned to WWC to design and develop a native iOS application for iPhone and iPad that allows landscape contractors and homeowners the ability to manage their irrigation systems from the palm of their hand.

The iOS application sends and receives data using Weathermatics RESTful API. WWC developed an Android application, which released fall of 2013.

More about iPhone iOS Development

H2O App

 
H20 Slide 1H20 Slide 3H20 Slide 4H20 Slide 5
iOS App Store Google Play

Living Water International's iOS & Android App helps donors stay committed.

LWI is an implementer of participatory, community-based water solutions in developing nations. In its 20-year history, LWI has completed over 10,000 community water projects in 30 countries, which provide safe, clean water to 11.5 million people every day.

Whole Wheat Creative has worked with Living Water International for over 10 years. Beginning with the design and implementation of the Living Water visual brand, which is now recognized around the world, WWC has created several generations of award-winning websites for the ministry. Living Water depends on its website to serve as its primary communication tool as well as its primary online-giving system.

The unique mobile H2O App is one of the current projects being developed by WWC for Living Water. The H20 Project is a simple but powerful campaign. Give up coffee, soda, etc. for two weeks and just drink water. Donate the money you would have spent on the drinks to help Living Water provide clean, safe water for the thirsty.

The H2O App, developed for iOS and Android, allows participants to set and track their individual campaign goals. The H2O App also gives participants the ability to establish fund-raising groups.

WWC is currently working with the talented staff at Living Water in developing the next generation of the Living Water International website and fundraising system. Both launched in 2013.

More about iPhone iOS Development

Camp Ozark

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John Moore

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Stewart Information Services

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San Jacinto College

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SouthWestern Brick Council

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Camp Ozark GO!

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Children’s Learning Institute

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DuPont Powder Coatings

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Sterling Municipal Library

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Wallace/Halpin, LLC.

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Texon

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Halliburton/Landmark Graphics

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The Historic Stagecoach Inn

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Lovett Dental Centers

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Reedhycalog (NOV)

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OUR WORK

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Ashford Communities Ashford Communities 5548955701794 CanCare CanCare 5537711476194 LOWO - Service when you need it. LOWO - Service when you need it. 5514484963794 Colorado Brick Colorado Brick 5488390140594 Sun & Ski | Sun Lookbook Sun & Ski | Sun Lookbook 5481807230994 LYNX FBO NETWORK (BRANDING) LYNX FBO NETWORK (BRANDING) 5479058198994 John Moore Services (TV) John Moore Services (TV) 5479002326994 LOWO - Service when you need it. LOWO - Service when you need it. 5458186352994 The Sterling Group The Sterling Group 5456276488194 Camp Ozark v2 Camp Ozark v2 5391345394194 University of Texas (Office of Development) University of Texas (Office of Development) 5391258972594 Lynx Map Lynx Map 5372575210194 FITNAV FITNAV 5372574353394 LYNX F.B.O. LYNX F.B.O. 5349385918194 VaryActive (Promo) VaryActive (Promo) 5332479598194 Say Hello To Celeo Say Hello To Celeo 5327813303394 The Stopic The Stopic 5312216695794 Sun & Ski (Branding) Sun & Ski (Branding) 5311303238994 Living Water Annual Review Living Water Annual Review 5307353628594 Carin Smith UI/UX (AR) Carin Smith UI/UX (AR) 5302608284994 Sun & Ski Sun & Ski 5298291884994 VaryActive VaryActive 5296106029794 Sun & Ski Summer TV Sun & Ski Summer TV 5296072646994 Bid Fish Bid Fish 5293992120594 University of Texas (Digital Imaging Center) University of Texas (Digital Imaging Center) 5292136871394 The Battleship of Texas The Battleship of Texas 5291851528194 Sun & Ski (Water Sports) Sun & Ski (Water Sports) 5288649814194 Safoco Technologies Safoco Technologies 5288372225394 Detoto Law Firm Detoto Law Firm 5283776965794 Celeo Celeo 5283775424994 Celeo Celeo 5283770273394 Westlake Chemical Westlake Chemical 5282520414594 Wabash Feed Wabash Feed 5274134858994 HayMap HayMap 5273594257794 Sun & Ski (Running) Sun & Ski (Running) 5269676374194 Sun & Ski (Footwear) Sun & Ski (Footwear) 5269676374194 VaryActive (Branding) VaryActive (Branding) 5254986858594 University of Texas Health Sciences Intranet University of Texas Health Sciences Intranet 5237336839794 WestTen WestTen 5236348520994 Sun & Ski Direct Mail Sun & Ski Direct Mail 5235453528594 VaryActive VaryActive 5224321842594 North American Pipe North American Pipe 5206627432194 Evolve Capital Website Evolve Capital Website 5206588609794 New Vision Africa New Vision Africa 5187555085794 University of Texas School of Dentistry University of Texas School of Dentistry 5187547291794 Children's Leraning Institute Children's Leraning Institute 5181647752194 San Jacinto College (website) San Jacinto College (website) 5178515820594 Ignore No More! Locate Ignore No More! Locate 5174822814594 Real Faith for Real Living Real Faith for Real Living 5146540102194 A La Mode A La Mode 5141872025394 Axalta Powder Coatings Axalta Powder Coatings 5141870916594 Ozark Life Ozark Life 5129131578594 Family Houston Family Houston 5108921264994 No2fyme No2fyme 5098276680594 Just Booster Just Booster 5098273958994 Reading Bandit Reading Bandit 5098272554994 Noted Noted 5089950989394 Diversicons Diversicons 5079300958194 Ignore No More Ignore No More 5070911316594 Smith Fork Ranch Smith Fork Ranch 5028358124994 Texas A&M University Galveston Texas A&M University Galveston 5018646080994 Axalta Axalta 5012153120994 Detach Detach 4996287632994 Pinots Pallet Pinots Pallet 4996282628994 UTMB Campus Navigator UTMB Campus Navigator 4967976142194 Open Meeting Room Open Meeting Room 4967968949394 Westlake Chemical Westlake Chemical 4951162021794 Smart Link Remote Smart Link Remote 4944170069394 Ten Days Ten Days 4907143367394 Jersey Village Church Jersey Village Church 4907140249794 Speedrank Mobile Speedrank Mobile 4906843080594 Oak Creek Homes Mobile Oak Creek Homes Mobile 4905898944594 For Houston's Kids For Houston's Kids 4896665293794 Opus Homes (iPlans) Opus Homes (iPlans) 4888180680594 Weathermatic Weathermatic 4869339763794 Parkside Capital Parkside Capital 4845203336994 Arena Energy Arena Energy 4840131394194 Stage Coach Inn Stage Coach Inn 4839566266194 PreCheck Print Ads PreCheck Print Ads 4839557276994 Chris Seay (website) Chris Seay (website) 4839285008994 SmartLink SmartLink 4838691138594 John Moore (TV) John Moore (TV) 4838665038594 Camp Ozark Camp Ozark 4838214779394 Children’s Learning Institute (Branding) Children’s Learning Institute (Branding) 4837967812194 Trafficware (ADS) Trafficware (ADS) 4837955485794 Trafficware University Trafficware University 4837953808194 Crest Energy Partners Crest Energy Partners 4837927744194 Stewart Information Services (Collateral) Stewart Information Services (Collateral) 4837927038594 First State Bank (Outdoor) First State Bank (Outdoor) 4837923564594 Reliant Energy Reliant Energy 4837919294994 SouthWestern Brick Council (print) SouthWestern Brick Council (print) 4837917548994 First State Bank (print) First State Bank (print) 4837916728194 Newmark Homes (print) Newmark Homes (print) 4837915907394 MPR Technology MPR Technology 4837688905794 Make It Happen Now Make It Happen Now 4837686436194 Halliburton/Landmark Graphics Halliburton/Landmark Graphics 4837679502594 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837676993394 Children’s Learning Institute (Pocket Folder) Children’s Learning Institute (Pocket Folder) 4837669307394 Wildcat Golf Wildcat Golf 4837627374594 Swingpure Swingpure 4837626744594 Newmark Interactive Plans Newmark Interactive Plans 4837625779794 The Tanglewood (Identity) The Tanglewood (Identity) 4837624678194 Children’s Learning Institute (Poster) Children’s Learning Institute (Poster) 4837623644994 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837621297794 Bambi & Vixen Bambi & Vixen 4837618820994 Sterling Municipal Library Sterling Municipal Library 4837611624594 Comanche Contractors Comanche Contractors 4837461540594 Deep Water Cay Deep Water Cay 4837460752194 Living Water International (website) Living Water International (website) 4837459103394 DuPont Coatings (kiosk) DuPont Coatings (kiosk) 4837453843794 Pacific Strategic Investors Pacific Strategic Investors 4837453303794 The Tanglewood (Brochure) The Tanglewood (Brochure) 4837452072594 Rejuvenon Rejuvenon 4837451302194 Lufkin Automation Lufkin Automation 4837450211394 Baker Nissan (Print) Baker Nissan (Print) 4837449196194 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837448584194 Castle Dental (TV) Castle Dental (TV) 4837448314194 Living Water International (branding) Living Water International (branding) 4837447896594 Camp Ozark GO! Camp Ozark GO! 4837445520594 Top Drawer Lingerie Top Drawer Lingerie 4837445264994 Hunting Art Prize Hunting Art Prize 4837444127394 H2O App H2O App 4837441715394 Reliant (HL&P) Reliant (HL&P) 4837441704594 Knowledge Systems (Ads) Knowledge Systems (Ads) 4837441247394 SouthWestern Brick Council (TV) SouthWestern Brick Council (TV) 4837440268194 Energy Images Energy Images 4837439566194 Cardeo Trade show Cardeo Trade show 4837438201794 DuPont Coatings (video) DuPont Coatings (video) 4837437553794 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837436628594 Oakcreek Homes (TV) Oakcreek Homes (TV) 4837436228994 SouthWestern Brick Council (Ads) SouthWestern Brick Council (Ads) 4837435588194 SouthWestern Brick Council (Crick TV) SouthWestern Brick Council (Crick TV) 4837433219394 Kinder Morgan 3D Kinder Morgan 3D 4837432790994 Newmark Homes Newmark Homes 4837432196994 Speedrank Speedrank 4837415770194 Sugar Ray Dimeline Sugar Ray Dimeline 4837386469794 Enserv Branding Enserv Branding 4837384770594 DuPont Apply Innovation DuPont Apply Innovation 4837383503394 BP Interactive Kiosk BP Interactive Kiosk 4837382992194 MS 150 MS 150 4837380140994 Children’s Learning Institute (Website) Children’s Learning Institute (Website) 4837379467794 Beauty Ideas Beauty Ideas 4837378920594 Baker Nissan (Outdoor) Baker Nissan (Outdoor) 4837378304994 Masonry Systems Masonry Systems 4836994656594 AMP Brick & Stone AMP Brick & Stone 4836714515394 Brick Colorado Brick Colorado 4836691900194 Crimson Playground Crimson Playground 4836490472994 Sierra Fuels Sierra Fuels 4836371820594 Dr. Bonnie Baldwin Dr. Bonnie Baldwin 4836064164594 PreCheck (branding) PreCheck (branding) 4835481500994 First State Bank (Outdoor) First State Bank (Outdoor) 4835436529794 First State Bank (Outdoor) First State Bank (Outdoor) 4835200222194 PreCheck (branding) PreCheck (branding) 4835199887394 Texon (direct mail) Texon (direct mail) 4835199023394 Children’s Learning Institute (Collateral) Children’s Learning Institute (Collateral) 4835198180994 Enserv Enserv 4833089869794 Coral Beach Club Coral Beach Club 4832348536194 San Jacinto College Foundation San Jacinto College Foundation 4831769299794 Howard Weil Howard Weil 4829868474594 Mason Creek Mason Creek 4829858351394 Masonry Systems (print) Masonry Systems (print) 4828621150194 Oakcreek Homes Oakcreek Homes 4828616678994 MIHN Records MIHN Records 4828611404994 Knowledge Systems Knowledge Systems 4828358033394 The High Lonesome Ranch The High Lonesome Ranch 4828297924194 Dupont Coatings (illustration) Dupont Coatings (illustration) 4828297924194 Trafficware (ADS) Trafficware (ADS) 4820585662194 Going Up Going Up 4820582450994 DuPont Powder Coatings DuPont Powder Coatings 4820156920194 The Home Depot The Home Depot 4812193792194 Newmark Homes (website) Newmark Homes (website) 4811258501394 Crest Energy Partners Crest Energy Partners 4800021976194 Texon LP (website) Texon LP (website) 4799187226194 Questia Questia 4794061286994 AAF AAF 4792164997794 City City 4792164997794 Reedhycalog (NOV) Reedhycalog (NOV) 4791011597394 Evolve Capital Evolve Capital 4782946610994 Western Agency Western Agency 4782514164594 Perry Homes Perry Homes 4781375567394 Rejuvenon (Branding) Rejuvenon (Branding) 4781359748994 Baker Nissan (TV) Baker Nissan (TV) 4779840044994 Big Brothers & Big Sisters Big Brothers & Big Sisters 4776478634994 Stage Coach Inn Stage Coach Inn 4773314746194 Stoney Way Village Stoney Way Village 4771723034994 PreCheck (Website) PreCheck (Website) 4724147540994 Genuine Brick Genuine Brick 4724147306994 Sneak Peek Homes Sneak Peek Homes 4724145377394 Hunting Energy Hunting Energy 4724142936594 Sureclose Animation Sureclose Animation 4724136575394 Living Water International (branding) Living Water International (branding) 4724127294594 Synchro Green Synchro Green 4724117743794 Villas Del Parque Villas Del Parque 4677480355794 Newmark Homes (iPlan) Newmark Homes (iPlan) 4669519560594 Heartland Brick (Branding) Heartland Brick (Branding) 4667830148994 CRI Catalysts CRI Catalysts 4667202992994 First State Bank (Website) First State Bank (Website) 4659805540194 Spirit of America Spirit of America 4659805540194 Grandhaven Homes (iPlans) Grandhaven Homes (iPlans) 4659805540194 Shell (SIMS) Shell (SIMS) 4611747422994 West Ten West Ten 4498222866594 Sugar Creek Kiosk Sugar Creek Kiosk 4497090461394 LawnGrips LawnGrips 4384700765394 Texon Butane Blending Texon Butane Blending 4271322145794 DuPont Lab Work Request App DuPont Lab Work Request App 4157795512194 Grand Haven Homes Grand Haven Homes 4148117610594 Make It Happen Now Make It Happen Now 4043796648594 American HomeStar American HomeStar 4043795834994 Stewart Star Stewart Star 3930269165394 Salient Partners Salient Partners 3930267365394 Mieko Mahi Mieko Mahi 3702904663794 Catscan Catscan 3589835287794 Villas Del Parque Villas Del Parque 3589370146194 One Minute Manicure One Minute Manicure 3588233212194 Stewart Information Services (Branding) Stewart Information Services (Branding) 3588212857794

Our Team

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Lee Wheat

Executive Creative Director / President WWC

Lee Wheat has held positions as VP/Creative Director with GSD&M in Austin on the Southwest Airlines and Wal-Mart accounts, VP/Creative Director with McCann Erickson Houston on Exxon and Texas Instruments, and VP/Creative Director at BRSG overseeing accounts including Shell Chemical and VALIC – all before he formed Whole Wheat Creative in 1996. His work has been recognized by leading industry publications including Communication Arts and Print magazines, as well as the American Advertising Federation and the American Marketing Association. Lee holds a degree in Graphic Design / Advertising from Lamar University.

Lee has a history of involvement in the advertising community and currently serves as Vice Chairman of the board of directors for the American Advertising Federation Houston and as a board member of Advertising Education Foundation. He has also served as President of the Art Directors Club of Houston and chaired the AAFH's and ADCH annual award competitions. Lee has created and implemented creative for the United Way of the Texas Gulf Coast and Capital Area annual fund-raising campaigns.

Gary Evans

Executive Technical Director / Principal WWC

Gary has been developing complex applications and marketing-driven web sites for over 17 years. For the past fifteen years he has served as WWC's Technical Director and UI/UX designer. Gary manages teams of developers and designers to develop web, desktop and mobile applications for a wide range of clients including: Axalta, DuPont, Stewart Title, The Home Depot, Shell Global Solutions, Halliburton, University of Houston, University of Texas Health Science Center, and San Jacinto Community College. The WWC technical team has received numerous awards and accolades. Its work has been showcased on various industry sites including Adobe.com and Google Labs. Gary also holds a degree in Communications from the University of Houston and a PEC in machine learning from the Massachusetts Institute of Technology. His marketing perspective, combined with his technical experience, allows him to successfully attain the vision of Whole Wheat Creative – to effectively design and develop compelling end-user experiences.

When he's not working he enjoys variety of outdoor sports. He also enjoys spending time with his wife Callie, two sons, Caden and Max and daughter Anabelle.

Lawton Outlaw

Creative Director

With 20 years of national agency and in-house experience in many different industries and markets, Lawton has a wide range of creative knowledge and skills. His work in the entertainment industry has earned national recognition and he has received numerous Addy awards in the Houston market.

Today Lawton navigates his clients toward their goals and objectives from a marketing and strategy standpoint—applying the experience gained in service of some of the world’s largest corporations, as well as the world’s largest record labels and movie studios. He brings invaluable insight that reflects his unique experience, creating solutions that are both recognizable and memorable.

Travis Beck

Lead Developer

Travis´s love of programming began during his freshman year of High School. The class was given the entire semester to build a math quiz program in BASIC. Without ever having seen a programming language before, Travis finished the project in a week and spent the rest of the semester helping other students and adding features to his program.

Travis has been designing and developing websites since 1999, way before it was cool. He is incredibly passionate about his work and is constantly learning new methods and technologies in order to deliver world-class web and application experiences. For the past few years travis has been developing custom iOS applications for the iPhone and iPad.

Travis has a degree in Computer Science from Northeastern Oklahoma A&M College. When he's not working, he enjoys exercising, traveling, playing guitar, and writing in the third person.

Rob Bogart

Project Manager

Rob Bogart graduated from Baylor University in 2009 with a degree in marketing. Following 3+ years of work in youth ministry and a brief stop at a Houston based energy company called Champion Energy, Rob moved to New York and worked in account management for Experian Marketing Services. His clients included Victoria’s Secret, Bath & Body Works, A+E Networks and Talbots. Rob and his wife recently moved back to Houston where they met

In his spare time, Rob enjoys playing guitar and piano, talking about baseball and watching previously canceled TV shows that are on Netflix.

Mike Montes

Internet Marketing Strategist

Most SEA/SEO Internet marketing programs begin with a strategy, a plan and an "On" switch. Then "let it roll." Perhaps you're provided analytics at the end of each each month or each quarter and then have the opportunity to make adjustments. But, that is not what Mike does. Mike has worked with Internet marketing strategies for over eight years. He graduated at the top of his class from Florida State with a degree in Marketing and International Business and he is Google certified. He directs his smarts towards providing analysis, not analytics, of your website's search engine presence and real recommendations to achieve even greater performance. Through his day-to-day management of the WWC SmartOpt accounts, his careful attention to detail, and working closely with our clients, he ensures SmartOpt consistently achieves top Search Engine Advertising and Search Engine Optimization results on their behalf.

When not in front of a computer Mike focuses on quality time with his two children which includes: going to movies, camping, swimming and learning the finer points of fishing. Mike is also an avid collector and marketer of sports memorabilia for all sports.

Sean Abedinia

Developer

Sean began programming as a hobbyist when he was still in Middle School. Sean graduate from the University of Texas with a Bachelors of Science in Mathmatics.

An enthusiastic problem solver with an eye for detail, Sean enjoys making quality applications that exceed client’s expectations. When he isn’t working he likes spending time in the great outdoors.

Ashley Picket

Account Manager

Ashley Picket graduated from Stephen F. Austin State University in 2011 double majoring in photojournalism and art. That’s where she competed in the NSAC program and found her love for Advertising. After graduation she worked as a photographer and made her way back to marketing working as an in-house designer, then for a local magazine. Now she Coordinates Projects at WWC to produce compelling deliverables for print, web, outdoor, tv and more.

Ashley has served on the Ad 2 Houston board for 5 years and is currently Co-Vice President. She enjoys participating in the Ad 2 public service campaign and continuing eduction for young professionals in the community. She is also a member of AAF-Houston and AIGA, to stay in the loop of our ever changing market.

In her spare time she enjoys yoga, painting, trying new restaurants and relaxing with her cats.